What Kinds of Commercial Doors & Garage Door Openers Work Best for Car Dealerships? [Case Study]

These full-view garage doors are in the G-4400 design, 14' 0" X 12' 0 with an anodized aluminum frame.

Can you Imagine how easy it would be to move vehicles in and out of the service station of your dealership with these G-4400 commercial garage doors?

What are some of the best strategies to get customers into a car dealership? What can I do to set myself apart from the other dealerships?

Do you find yourself asking these questions? If so, this blog is for you. Although you have the option to implement different marketing strategies while working on your ability to sell to consumers, you know that what is most important is the first impression you’re giving to the consumers.

RelayCars’blog shows that today’s consumers will take the time to research different types of vehicles they’re interested in buying online for an average of 13 to 14 hours. Because most know exactly what they want to purchase when they get to the dealership, today’s shoppers will only visit about two places before buying a car.

So, what does that mean? You need to have an effective way to impress consumers at first glance! It gives you an idea of the importance of ensuring your business stands out from the rest. Once someone has an opinion of your business based on their first impression, it’s often hard to get them to change it.

The perception customers have when coming into an auto dealership can quickly become a deal-breaker when it comes to their purchasing decision! Having a professional image will enable you to get customers to see your company as trustworthy and dependable.

Salesperson displaying various cars to potential clients in a stunning and bright showroom.

Having a bright, open showroom makes customers feel more at ease. Image from Freepik.

In this blog, we're touching on car dealership designs, including commercial garage doors and garage door openers, often known as operators for commercial organizations.

These full-view commercial garage doors are in the G-4400 construction, 14' X 12' with an customized color frame

Two high-speed overhead doors, such as the G-4400, can provide visitors with an incredible view of the building’s exterior and interior in one shot. Vehicles can go through the entrance door and, when ready to leave, can come out through the exit door. It’s truly that simple.

Check out the practical tips and recommendations to help you choose the best commercial garage doors and garage door openers at your auto dealership. The proper selections can leave you with a more sustainable and welcoming space for displaying the different types of vehicles you have available to the consumers who want to check them out.

All-Glass Full-View Garage Doors > Conveniently Showcase the Best Vehicles & Remove Them from Your Showroom When Necessary.

This full-view commercial garage door is in the G-4400 construction, 14'X 8' with an customized color frame.

The G-4400 overhead door pairs well with the look and feel of the building’s exterior. With access to several personalized garage door colors, it’s possible to find the perfect color match of a new overhead door with different elements of your building, such as the doors, window frames, and the entire building.

These incredible G-4400 garage doors are functional and have a modern appearance. Discover the many benefits and features that will have you ready to install them in no time.

Learn 3 interesting facts about the commercial all-glass garage doors we have available.

1. We provide an impressive variety of traditional and semi-custom garage door colors for our clients

An image of the garage door colors offered with our full-view G-4400 commercial garage door

If you would like to use the same color for multiple purposes, we’ve made it easy to identify the color codes of GENTEK or ROYAL here.

Do you have a specific garage door color you don’t see on the list? It’s not a problem. Reach out to our team.

When working with us, you can customize your garage door color to ensure it matches other building elements, including the exterior window frames and doors.

Helpful Tip: The finishing color will depend on a few factors, including the type of finish selected, such as flat, satin, or gloss, and the material painted, such as wood, aluminum, or fiberglass. It will also depend on the application of the color, whether it’s sprayed on or painted on with a brush.

2. We have 20 variations of garage door glass, enabling you to choose between complete transparency and the most significant level of privacy possible.

Image of the 8 different type of glass offered with our G-4400 commercial doors. Clear, Satin, Graylight, Mirrorpane, Satin Grey, SuperGrey Tinted, Satin Black, and Fluted Polycarbonate Bronze.

The G-4400 all-glass garage doors and come equipped with the glass of your choice, including tempered and non-tempered options.

What is tempered glass?

Unlike traditional glass, tempered glass is much more robust and more reliable. It’s less likely to break than a piece of standard glass. In addition, if it happens to break, it will break into smaller pieces that aren’t nearly as dangerous as large shards of glass.

3. We offer limited warranties on all-glass commercial doors

  • The standard garage door windows will receive coverage against potential seal defects for approximately ten years
  • Protection against rust-related perforation for ten years
  • One full year of protection for other components of the garage door

Commercial Sectional Overhead Steel Doors Consisting of Injected Polyurethane > Offering the Reliability You Need

It’s our goal to provide the best insulated energy-saving garage doors equipped with garage door weatherstripping to conserve energy and keep temperatures steady inside the building.

Discover three unique facts about the durable overhead garage doors

These sectional commercial garage doors are in the G-5000 construction

The G-5000 commercial garage doors contain polyurethane foam that offers extensive insulation to help with conserving energy and reducing energy expenses. In addition, it provides more excellent protection for vehicles by preventing water and cool air from seeping through and entering the building.

1. Check out the five standards and four premium colors available with the overhead garage door's G-5000, G-5138, and G-5200 models.

An image of the standard and premium garage door colors offered with G-5000 commercial garage doors.

HELPFUL TIP: When buying commercial sectional doors, you can choose a custom color.

2. We offer three insulation options for these commercial garage doors

  • G-5138 = R-12
  • G-5000 = R-16
  • G-5200 = R-18.

The greater the R-value, the better insulation provided

A garage door’s overall R-value will depend on several factors, such as your current location and how much insulation your space has. Overall, the R-value is a measurement used to describe thermal resistance within the construction industry.

Invest in high-quality garage doors that offer the strength and energy efficiency you desire because they’re injected with high-pressure polyurethane foam.

Polyurethane is a top-rated insulation material for the following reasons:

  • The material can easily withstand excessive rain and cold temperatures
  • It works as a barrier for both air and vapor
  • The foam sticks to the walls of the door, ultimately boosting the door’s resistance to flexion
  • Despite having the same thickness as polystyrene, it’s two times more effective.

An illustration that explains the difference between  Styrofoam and polyurethane-insulated garage doors

See what it looks when you have a garage door insulated with polyurethane versus Styrofoam.

3. We offer limited warranties on our G-5000 commercial steel doors

  • 10 years of protection from perforation of steel caused by rust
  • 10 years of protection against damaged wood end blocks
  • 10 years of protection against delamination of any steel skin from the polyurethane foam
  • 1 year of complete protection on any other components of the door
  • 10 years of protection against possible seal defects of Standard windows

This commercial overhead garage door is in the G-5000 construction, 7' X 8', and insulated with injected with high-pressure polyurethane foam.

As you may notice, this G-5000 garage door is a bit smaller than the other ones. It measures at 7' x 8'. We offer high-quality custom garage doors custom-tailored to meet your needs. It doesn’t matter what you need, we’ve got you covered.

High Lift and Vertical Lift > Car Dealers & Commercial Building Owners Favorite Elevation Types

For added clearance, this sectional G-4400 all-glass commercial garage door has high-lift tracks.

As you can see here, the garage door has a convenient high lift system providing significantly more headroom. The tracks to the garage door are much closer to the ceiling. When opening, the garage door moves vertically towards the wall and then rolls on the horizontal curve.

Even if you already have a garage door installed at your home, it’s much different from when you buy commercial and industrial garage doors for larger properties. Check out the following examples!

What type of lift and garage clearance work best for the average industrial and commercial door?

You can find 6 types of garage door lift:

Standard Lift This is the most selected option and has a headroom of around 10 inches. Illustration of Garage Door Standard lift
High-lift Track This option is better for high ceilings because it offers extended clearance. Illustration of Garage Door High lift
Full Vertical Lift This type of lift refers to the door opening vertically instead of horizontally along the wall. It’s often used for commercial projects. Illustration of Garage Door Full vertical lift
Inclined Garage Door Tracks This type of life is an absolute must for vaulted ceilings. Illustration of Garage Door Inclined track
Front and Rear Low-Headroom Ideal for areas with less room, with less than 10 inches of space between the ceiling and door. Illustration of Garage Door Low front headroom

With this in mind, the high lift and vertical lift options are ideal for commercial and industrial spaces because of the additional clearance provided.

This commercial sectional garage door is in the G-5000 construction and has high lift. With tracks close to the ceiling like this one, there is a lot of overhead clearance

Check out the amount of overhead clearance available with this commercial garage door equipped with the high lift hardware. It works great for various applications. Most importantly, it’s super low-maintenance, operates quietly, and offers greater energy-efficiency.

Selecting Heavy-Duty Hardware Can Make Such a Difference for Commercial & Industrial Garage Doors

You should always have the thickness and springs’length determined by the garage door experts.

Commercial doors are much heavier because of their size and must be opened and closed more frequently than the average residential garage door. While the door opener offers power, the springs take on most of the work.

It all comes down to weight and physical transfer:

  • If the spring is longer, it can complete more open and close cycles

BUT

  • If the spring is shorter, it’s much stronger

A reputable garage door expert can quickly identify the ideal balance between these two factors to provide the perfect spring for the task.

The top 3 types of hardware for commercial properties

To provide the best clearance and follow the ceiling, a ceiling that may be incredibly high in a commercial environment, the commercial doors will usually consist of "high lift" hardware.

Hardware Light Duty
  • 14-gauge steel tracks and mounting brackets*
  • Pull rope
  • Single hinges
Heavy Duty
  • 13-gauge steel tracks and mounting brackets*
  • Pull chain
  • Single or double hinges
Super Heavy Duty
  • 12-gauge steel tracks and mounting brackets*
  • Pull chain or chain hoists
  • Single or double hinges
  • Reinforcement bars
Hardware

Light Duty

  • 14-gauge steel tracks and mounting brackets*
  • Pull rope
  • Single hinges

Heavy Duty

  • 13-gauge steel tracks and mounting brackets*
  • Pull chain
  • Single or double hinges

Super Heavy Duty

  • 12-gauge steel tracks and mounting brackets*
  • Pull chain or chain hoists
  • Single or double hinges
  • Reinforcement bars

*The lower the gauge number, the thicker the steel

How about the commercial door?

  • Commercial hardware is not only bigger but bulkier and weighs more because of the door’s height and clearance
  • It’s not uncommon for commercial doors to have a thickness of between 1-⅜ to 2 inches, most of which are insulated with either polystyrene or polyurethane.
  • Unlike residential doors, most are concerned with a commercial door's durability and energy efficiency.
  • Polyurethane provides more significant resistance to bending because it sticks to the walls of the door quite nicely.

Finally, ensure you don't overlook any hardware because it differs from the hardware spotted throughout residential properties.

A commercial sectional door’s mechanism must be more efficient because it’s used more often. Unlike a residential garage door, these doors may be used dozens of times in a single day. In addition, the hardware that supports the door must offer the strength and reliability needed to support it.

Different tracks make the distinction evident.

  • When you see the tracks of a residential door, you should notice they are made of thinner steel. They don’t need such thick material because they’re rarely used.
  • On the other hand, tracks and rollers used on a commercial door may be up to three inches long. In addition, steel is generally much thicker.

The spring system is different.

Rather than selecting a system based solely on the door’s size, consider how often it needs to go through the opening and closing cycles. A commercial door being used up to 50 times a day requires a sturdy spring system capable of withstanding up to 100,000 cycles.

The door’s movement is yet another difference.

You’ve likely noticed that most residential doors will move easily with standard or reduced clearance. However, a commercial door has more than just the standard movement. It’s also elevation movement that may be vertical depending on the door’s height and overall clearance.

Different parts come in handy for commercial doors and typically depend on how often they get used. However, they also have to do with the building’s owner and their willingness to deal with service interruptions that may include repairs and maintenance for any deteriorating parts.

Commercial Garage Door Openers > They’re More Powerful Than You Might Realize

This is LiftMaster's RBH operator, a jackshaft-type that is robust and powerful with a chain to open it manually.

The jackshaft-type operator is perfect in buildings where it’s mounted to the sidewall of the garage door. It’s a top-rated choice because of its power and general utility, both of which make it worth having. It even comes equipped with a chain on the side that can be safely used to open the door when necessary, manually.

The cost of door openers can vary tremendously. These are 3 things you need to specify when you’re asking for a price quote:

  • Voltage

    115, 220, 550 volts? Ask about the voltage. We believe increasing the voltage is important if you know your door will be used more often. 220 V is better than 115 V.

  • Engine power

    ½, ¾, or 1 hp? Try to remember that the door opener replaces traditional human power. With that in mind, ½ hp for small doors will work fine, and ¾ hp for the larger ones is ideal (ex.: 14' x 14').

  • Central or side opener

    When the movement is slightly raised or if it’s vertical, it needs to have jackshaft door openers. If you select a Jackshaft, it should come equipped with a chain hoist.

In North America, most commercial door openers used in commercial properties are powered by a 115-, 220-, or 575-Volt. However, those used in homes and residential spaces run on 115-Volt.

The LiftMaster model RBH operator is the best jackshaft‑type garage door opener available for those with commercial and industrial needs!

  • It’s incredibly powerful and can lift even the largest garage doors
  • It performs multiple cycles with ease and without becoming damaged
  • It’s excellent for use with larger sectional doors that have a vertical or high lift and even those with rolling doors or grilles

What does RBH stand for?

You may be wondering what RBH stands for and why. The H represents the chain hoist. However, RB stands for the roller bearing. LiftMaster’s RBH operator comes with heavy-duty roller bearings. These bearings are ideal because they work to prolong the life of the drive system while keeping the machine running smoothly.

Check out the drawing below to get a feel for the main components of a garage door opener and to understand how it operates.

LiftMaster RBH Garage Door Opener Features

Drawing of all the key components and parts of a commercial garage door opener. This is LiftMaster's RBH operator

Clutch

When you need your garage door to open or close, the clutch causes it to slide slightly to prevent any random movements. It takes less of a toll on the door, preventing damage from developing.

Motor in the operator

  • It has overload protection to shut the motor down if it gets too hot.
  • The motor begins running at a fast pace, much like a Mustang, because of the high-starting torque that occurs
  • If a problem occurs, it will offer error codes that give repair professionals insight into what’s wrong with the opener, enabling them to fix it even faster.

Timer

  • You can set the timer to your liking based on how long you want the garage door to stay open
  • The TimerSecure is a race timer function that keeps the model from idling
  • The Mid-Course Stop function helps save time and conserve energy simultaneously
  • Dealership Mode: You can have the door open to an ideal pre-programmed height before it shuts.

Wall control panel

Once the door opener completes several opening and closing cycles, you can receive a MAS notification, otherwise known as Maintenance Alert System. You can program it to alert you of maintenance within several cycles. The visual alert includes a flashing LED light to let you know it’s time for inspections and possible maintenance.

Only with G-4400 commercial garage doors > heavy-duty industrial dual-sided photo eyes (CPS-UN4)

Polycarbonate is a heavy-duty material safe for use both indoors and outdoors. The polycarbonate housing comes with sensor lights and is great for various establishments, such as car dealerships, car washes, repair shops, and other commercial spaces involving oil, dirt, and water.

Remember that selecting a commercial door operator compatible with 575-volt commercial buildings can reduce power bills.

Receive Assistance from Our Specialists in Commercial Garage Doors and Operators for Your Car Dealership or Any Other Commercial/Industrial Space

Consider your organization’s needs and discuss them with our garage door experts at Door Systems Worcester. Our team members will be there for you every step of the way throughout the project -

  • Complete a FREE consultation at our showroom or your business, whichever you prefer
  • Get a free quotation that will include all the most important details and learn how the price of a garage door installation depends on several factors.
  • Handle on-site measurements to provide the most accurate and professional quote possible
  • Develop a Planned Preventive Maintenance program for your garage doors. Although optional, it’s ideal because these doors play such a significant role in the success of your building, inviting customers into the establishment to spend money!

Find the best commercial garage door for your business. Don’t be afraid to invest in a quality garage door system. While you can pay less upfront, you’ll end up dealing with costly repairs that cost you much more in the long run. Save yourself the frustration by making a wise investment.

Contact us right away at 508-752-4677!

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